Expertise in: - Research     Methods - Usability Testing - Statistics - Data Analysis - User Interface     Design - Information    Architecture    ...more

	Your customers don't look at the web...they use it. Everyone who visits your web site will be looking to accomplish something. Serving them in the most efficient and friendly manner will help to retain them and enhance your bottom line. That is why the subject of usability is so important to the development of successful web ventures. If a user can't figure out how to use your web site or can't find what they want quickly & easily, they will leave. I have worked on projects that have helped to reduce customer abandonment, increase conversion rate, and improve customer satisfaction, all by addressing the usability issues surrounding the web. I have seen gains in incremental revenue of up to 45% simply by fixing cumbersome processes that the customer must use. For more detailed information on my experience with usability issues, please visit the Case Studies section for detailed reports. My skill set includes: Robust Usability Testing Information Architecture Design Rapid Paper Prototyping User Interface Design Data Analysis & Interpretation Report Writing and much more. Are you losing customers? Are you leaving money on the table? Maybe. Let me show you what I can do for you. If you are interested in learning more about the topic of Usability, try the following links Jakob Nielsen's Useit Site - Home of the famous "Alertbox" column and a wealth of usability resources. Keith Instone's UsableWeb - An amazing collection of links, articles and other resources. ACM's Computer-Human Interaction Site - Be sure to check out the CHI-WEB e-mail list. It is a place to discuss web usability with some of the leaders in the field.

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